Lee Seidenberg is an award-winning Creative Director, writer, and photographer with over two decades of experience helping brands connect, inspire, and grow. He is the founder of VC-5, a holistic marketing and design agency, the owner of Lee Seidenberg Photography, a full-service photo and production studio, and a certified StoryBrand Coach®.

Lee’s career began in advertising, where he held leadership roles and freelanced at some of New York’s most legendary agencies—including Cliff Freeman & Partners, BBDO NY, DeVito/Verdi, Ogilvy, McCann, Havas, Saatchi & Saatchi, and TBWA/Chiat/Day. His portfolio includes standout work for Apple, Google, Pepsi, Toyota, IKEA, Microsoft, Verizon, and global staples from P&G, Unilever, and General Mills. His creative work has been recognized with top industry honors, including Cannes Lions, One Show Pencils, Clios, and a 2017 induction into the Clio Hall of Fame.

As a photographer, Lee has captured Fortune 500 CEOs, professional athletes, and media personalities. Recent campaigns include a shoot with Michael Phelps for Talkspace and executive portraits for a global initiative with S&P Global.

Today, through VC-5, Lee helps small businesses find their voice, clarify their message, and build marketing that actually works. As an entrepreneur himself, he understands the confusion, stress, and decision fatigue that come with trying to grow a brand. He brings big-agency thinking to small business challenges—offering clear strategy, smart design, and systems that convert.

Lee lives in New Jersey with his wife and two boys. He loves The Beatles, Leica cameras, his blue Mini Countryman with white racing stripes, and sometimes, the NJ Jets.